ALDI SÜD IT has a new name: ALDI DX – Driving digital value
Our new “ALDI DX – Driving digital value” brand identity brings together all our initiatives, projects and the unique ALDI SÜD IT culture. Our promise: to deliver maximum digital added value for our colleagues, the company and our customers in over 7,300 ALDI SÜD stores.
A world without IT, technology and data is unthinkable nowadays. They play a key part in the success of the ALDI SÜD Group. We as ALDI SÜD IT have played an essential role in this success.
In order to continue working towards our common goal, we have decided to bring together all initiatives, projects and our ALDI SÜD IT culture under a new brand: ALDI DX – Driving digital value.
Driving digital value – our “reason why”
From the very beginning, we have been driven by ALDI SÜD’s core promise of offering great quality at the lowest price. ALDI DX will help to deliver on this promise by creating innovative digital products and services for our employees and customers in all 11 ALDI SÜD countries and over 7,300 stores worldwide. This can be achieved not only by becoming a product-oriented organisation with agile working methods and efficient processes, but also through the passion of our colleagues who are committed to excellence. Together with all our colleagues in the ALDI SÜD countries, we can redesign the discount retail sector.
What ALDI DX stands for
ALDI is and will remain part of our brand, as we are an indispensable part of the ALDI SÜD Group. The ALDI SÜD values of simplicity, reliability and responsibility will continue to be the foundation of our corporate identity. Yet our team and our performance have also always been at the heart of everything we do. This will still be the case with ALDI DX.
The “D” in ALDI DX stands for digitalisation, data, IT and technology. The “X” reflects our experience, transformation and the added value that we create. It also represents our innovative, resolute and efficient approach to redesigning our industry.
What does ALDI DX mean for you as a potential colleague?
Our ALDI DX brand may be new, but one thing remains the same: we offer a working environment where you will feel appreciated and are encouraged to drive things forward. Our amazing team works across national borders – on projects whose results can be seen and felt every day, with tools we love to use and processes that shape an entire industry.
At ALDI DX, it’s not just about projects and technology. Above all, it’s about collaboration, team spirit, empowering and inspiring our employees, and breaking new ground in the process. Find out for yourself and apply now!